Custom Recipe Development
Sam Gowing’s custom recipe development service combines her expertise as a chef, clinical nutritionist, and culinary advocate to create innovative, nutrient-rich dishes tailored to diverse dietary needs.
Whether developing bespoke menus for restaurants, wellness retreats, food brands, or cookbooks, her approach ensures balanced, flavourful, and market-ready creations that cater to modern consumers seeking nourishment and taste in every bite.
Summer fruit flan created for Brookfarm, photo Nelly le Comte
Why Recipe Development Matters
In today’s health-conscious market, recipes do more than just fill plates—they tell stories, build brand trust, and nourish your audience.
Whether you’re a wellness brand launching a new product, a café redefining your menu, or a retreat centre curating a healing food experience, professionally developed recipes can elevate your offering.
They reflect your ethos, connect with your ideal customer, and ultimately convert browsers into loyal followers.
Great recipes are your brand’s secret sauce—rooted in credibility, flavour and purpose.
What I Offer
As a chef, mentor and a clinical nutritionist, I offer a rare blend of culinary creativity and evidence-based insight. My recipe development services include:
Bespoke recipes tailored to your nutritional goals and brand identity
Plant-based, gluten-free, dairy-free, and therapeutic menu options
Fully tested, scalable recipes for commercial kitchens, packaged food products, or digital content
Detailed ingredient sourcing, preparation notes, and nutritional insights
Optional photography, styling notes, and video content (on request)
Whether you need one standout dish or an entire wellness menu, I can bring your concept to life with real food, rooted in science.
Hot Cross Bun Cake created for Nuttelex, photo Nelly le Comte
Seafood Gumbo created for Nuttelex, photo Nelly le Comte
Custom Recipes for Your Brand
No two brands are the same—so why rely on generic recipes? I work closely with each client to understand your vision, values, and audience. I can design recipes that suit a range of business goals, including:
Wellness product launches (e.g. smoothie powders, plant-based spreads, gut-health snacks)
Hospitality venues: cafés, spas, eco-retreats, and hotels
Wellness programs and retreats
Media campaigns, cookbooks, or content collaborations
Each recipe is thoughtfully created to align with your brand’s nutritional philosophy and customer expectations—delicious, on-trend, and purpose-driven.
Who I Work With
My clients range from local Australian producers to global wellness brands. I regularly collaborate with:
Health-conscious cafés and restaurants
Wellness retreat operators
Food entrepreneurs launching new products
Lifestyle and wellness publications
Hospitality groups seeking a health-focused refresh
Corporate brands looking for engaging culinary content
With over 40 years in hospitality and a Master of Gastronomic Tourism under my belt, I bring deep industry knowledge and an innate understanding of what works—both in the kitchen and in the marketplace.
How to Get Started
Getting started is easy. Here’s how we can collaborate:
Enquire: Email me with your idea or brief – in confidence, of course.
Consultation: We’ll schedule a call to discuss your brand goals, dietary focus, and creative direction.
Proposal: I’ll provide a tailored proposal, timeline, and investment guide.
Creation: I’ll develop, test, and deliver your custom recipes—complete with instructions, photos (POA), and nutritional insights.
